Jasper Ribbers is the Head of Revenue Strategy at Freewyld Foundry and the host of Get Paid for Your Pad, one of the most influential podcasts in the short-term rental industry. With over a decade of experience in STR revenue management, Jasper has become a trusted voice for operators looking to maximize their property earnings.
Jasper’s expertise stems from years of hands-on experience managing properties and analyzing market data. He’s developed a deep understanding of dynamic pricing, pacing strategies, and the nuances that separate average performers from top-tier operators.
His approach to revenue management emphasizes:
Since launching Get Paid for Your Pad, Jasper has released over 650 episodes with the most successful operators, industry experts, and innovators in short-term rentals. The podcast has surpassed 1.9 million downloads, making it a go-to resource for STR operators worldwide.
Through the podcast, Jasper has built an engaged community of over 50,000 hosts who rely on his insights to grow their businesses.
Jasper is dedicated to elevating the entire STR industry through education. He created Cashflow Mastery, a comprehensive course teaching STR operators how to master revenue management and dynamic pricing. Together with Eric Moeller, he launched the Legends X Accelerator, a high-impact program that achieved a 98% student success rate. His weekly RevUp podcast episodes offer deep dives into revenue management strategies based on real client work.
Jasper believes that revenue management isn’t just about setting prices; it’s about understanding market dynamics, guest behavior, and competitive positioning. His saying captures this philosophy:
“Pacing is the heartbeat of revenue management. Track MPI and pickup to know if you’re behind, with, or ahead of the market, then price with intention.”
Through Freewyld Foundry, Jasper and the team manage the pricing strategy for properties that generate over $116 million in annual bookings. His work has helped establish best practices in STR revenue management and elevated the professionalism of the entire industry.
Originally from the Netherlands, Jasper brings an international perspective to his work. His analytical mindset, combined with a genuine passion for helping operators succeed, has made him one of the most respected voices in short-term rentals.
When not recording podcasts or optimizing pricing strategies, Jasper enjoys traveling with his wife and pomeranian, Elvis, to experience hospitality firsthand and stay current with global market trends.
Airbnb is getting stricter, and one bad review can cost you thousands. In this episode, Jasper Ribbers explains how Airbnb suspensions really work, how to prevent them, and what to do if your listing gets flagged or removed.
In this episode of Get Paid For Your Pad, Jasper Ribbers delivers a critical pricing update on the 2026 FIFA World Cup, breaking down exactly what's happening in host cities right now, what bookings are actually coming through, and how operators should be thinking about pricing strategy as we move closer to the biggest sporting event in the world. The World Cup runs from June 11 to July 19, 2026, across the United States, Canada, and Mexico. That's five full weeks of elevated demand, millions of international travelers, and pricing opportunities that most operators have never experienced. But demand isn't linear, bookings have slowed after an initial wave, and many hosts are now sitting in a wait-and-see position wondering if they priced too high or if they should start dropping rates. If you're an STR operator in a World Cup host city, near a host city, or in a tourist market that could capture overflow demand, this episode will help you understand what's actually happening, why the early booking wave stalled, and what strategy makes sense from now until check-in. Jasper walks through real bookings, real prices, and real occupancy data from Seattle, Kansas City, and Philadelphia to show you what's working and what's not. Don't panic and lower your prices now just because occupancy looks low. The underpriced inventory is already gone. Get your free personalized revenue report at FreewyldFoundry.com/report
You're probably making at least one of these mistakes right now. After analyzing hundreds of pricing accounts and managing $116M+ in STR bookings across 55+ portfolios worldwide, Jasper Ribbers has seen the same revenue management mistakes show up over and over again. And in today's market, where year-over-year growth has stalled and the start of 2025 has been slow, these mistakes are costing operators real money. In this RevUp Monday episode, Jasper breaks down the five most common pricing mistakes he finds when doing free revenue reports for operators. Some of these are simple fixes you can make today. Others require a complete mindset shift about how you approach your booking window. It's like, when are those bookings coming in?
In this episode of Get Paid For Your Pad, Jasper Ribbers breaks down one of the most overlooked revenue levers in short-term rentals: how minimum stay settings quietly determine whether holidays become high-performing periods or missed opportunities. While most operators focus on pricing Thanksgiving and Christmas, Jasper explains why the real upside often sits in smaller, less obvious holidays and how booking rules shape demand far more than nightly rates. This episode is designed for STR operators and revenue managers who already use pricing tools but want to make smarter decisions around availability, flexibility, and length of stay. Jasper walks through the logic behind holiday demand patterns, explains how drive-to and fly-to markets behave differently, and shares how minimum stay rules can either protect revenue or create unfillable gaps without operators realizing it.
In this episode of Get Paid For Your Pad, Jasper Ribbers breaks down one of the most important and often underestimated decisions in a short-term rental business: who should own revenue management. As margins tighten, competition increases, and performance stagnates across many markets, revenue management has become a core function that can no longer be treated as an afterthought. If you are an STR operator who is currently managing pricing yourself, considering hiring in-house, or evaluating revenue management service providers, this episode provides a clear framework to help you choose the right approach for your business. Jasper walks through the three main options available today and explains the real risks, trade-offs, and financial impact behind each one, based on years of hands-on experience managing portfolios and working with operators at scale. Get your free, personalized revenue report at FreewyldFoundry.com/report.
In this episode of Get Paid For Your Pad, Jasper Ribbers closes out the year by sharing five practical pieces of advice to help STR operators crush their revenue management in 2026. With demand largely flat year over year, Jasper explains why the biggest revenue gains ahead will not come from growth, but from better decision making across pricing, pacing, and availability. This episode is designed for STR operators managing their own revenue and for professional revenue managers overseeing multiple portfolios. Jasper walks through the exact areas he believes deserve the most focus in 2026, based on what he is seeing across more than 50 portfolios nationwide. From education and pacing to booking flexibility and upcoming demand drivers, this episode offers a clear roadmap for where to spend your time and attention.
Learn how top hosts fill calendars and maximize profit with Custom Promotions
Learn how top hosts fill calendars and maximize profit with fully optimized listings.
Whether you're sitting on an email list you're not using… or haven't started collecting yet, this will show you exactly how to set up an effective, automated strategy that gets results.
Want to work with influencers, but skip the guesswork? Grab the exact resources we use to align creators, set expectations, and turn posts into bookings. Built by operators, for operators.
How Top STR Hosts Outperform the Market
See how we found a hidden $30K of revenue in our client's portfolio in just one month.
Introduction: The Biggest Pricing Opportunity in STR History The 2026 FIFA World Cup is coming to North America, and it's going to be massive. We're talking about five full weeks of elevated demand a
Hotel Revenue Management vs Short-Term Rental Revenue Management: What Every Property Manager Needs to Know If you think managing pricing for short-term rentals is just like running a hotel with fewer
Why Your Revenue Manager Might Be Costing You 30% in Lost Revenue (And How to Fix It) The Hidden Cost of "Good Enough" Revenue Management You check your dashboard. Occupancy looks solid.
5 Revenue Management Strategies to Crush Your Short-Term Rental Revenue in 2026 If you're managing short-term rentals in 2026, you need to face a hard truth: the market isn't growing like it used to.
Get a free pricing audit and discover how Freewyld Foundry can help you maximize your STR earnings.
Get Your Free Revenue Report