Unlocking Miami’s Potential
When we first met Jairo in January 2024, Del Carmen’s portfolio was underperforming despite its prime locations. The problems were clear, and the opportunity was significant.
Phase 1 - Audit & Quick Wins
Our team conducted a comprehensive audit of the portfolio, identifying immediate opportunities for improvement. We addressed pricing gaps, optimized listing content, and implemented strategic rate adjustments.
Phase 2 - Full RPM Service
In April 2024, Del Carmen Hospitality became a full RPM client. With pricing off their plate, the team could focus on operations and growth. Our revenue managers introduced:
- Strategic seasonal pricing
- Market-responsive rate adjustments
- Occupancy pacing optimization
- Multi-channel distribution strategy
Rapid Results
The results came quickly:
- RevPAR up 21% in month 1
- RevPAR up 36% in month 2
- 64% total revenue growth from $1M to $1.6M
Outpacing the Market
Today, Del Carmen is outpacing the Miami market, despite heavy competition and its reliance on international travel. The business has secured Superhost status, diversified beyond Airbnb into VRBO and Booking.com, and continues to expand with new properties under negotiation.
“Taking pricing off our plate let us focus on what we do best—delivering exceptional guest experiences in Miami.”
— Jairo Osorno, Founder
